Dr. Dhruv Grewal

LATEST NEWS: New Marketing 9e Book out in 2022

Parasuraman, A. and Dhruv Grewal (2000), “Serving Customers and Consumers Effectively in the Twenty-First Century: A Conceptual Framework and Overview,” Journal of the Academy of Marketing Science, 28 (Winter), 9-16. (Editorial).

Leave a Reply

All site content unless otherwise noted ©2014 Dhruv Grewal – Site Design by Chris Cappella